Marketing Insights

BESA - British Educational Suppliers Association

We have collated some interesting facts regarding marketing to schools

You can use the buttons below to filter into categories. Some insights are generated from our systems for example email open rates. Others are provided by the British Educational Suppliers Association (BESA).

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Education insights
Email
Data
Postal Mail
Reshuffle

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Updates in the last 30 days

(Live figure generated from our Data Portal)

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Updates in the last 12 months

(Live figure generated from our Data Portal)

Most downloaded Local Authority this week

-

(Live figure generated from our Data Portal)

Shared mailings save

80%

against the cost of a direct mailing

Direct postal mailings are still the most effective form of marketing to schools

60%

of your postage costs can be saved using our mail sort service

The average primary school spent

£41,780

on school resources in 2016/17

The average secondary school spent

£172,560

on school resources in 2016/17

There are currently

10,259,840

full and part time pupils at school in the UK

There are currently

506,400

full-time teachers in the UK

Teachers are far more likely to be interested in a product if it

Saves Time

and reduces workload

Recommendations

from other teachers are key when they are looking into a product or service

-

of our data was updated in the last year

(Live figure generated from our Data Portal)

We can save you

30%

on your 2nd class postage for C5 mailings

We can save you

62%

on your 2nd class postage for C4 mailings